APPOINTMENTS – Nina du Celliee Muller appointed as Sales Director at Weston Beamor and Domino Jewellery

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APPOINTMENTS – Nina du Celliee Muller appointed as Sales Director at Weston Beamor and Domino Jewellery

Nina du Celliee Muller

BIRMINGHAM, UK – Weston Beamor and Domino Jewellery have appointed Nina du Celliee Muller as Sales Director.

Nina joins from Portmeirion Group, where she was eCommerce & Commercial Director.

With a strong background in commercial leadership, digital growth, customer engagement and strategic business development, Nina brings a wealth of experience in building customer partnerships and driving sustainable growth.


Nina will play a key role in shaping commercial strategy and strengthening relationships with retail partners across the UK and beyond.

Known for her customer-first approach and passion for building high-performing teams, Nina brings a fresh perspective and valuable expertise that will help continue delivering service, innovation and support.

Nina said:

“I’m incredibly excited to be joining Domino Jewellery and Weston Beamor. Both businesses have built outstanding reputations within the industry, and what really stood out to me was the passion, expertise and commitment to customers across the organisation. There is a fantastic opportunity to build on these strong foundations, and I’m looking forward to working closely with our retail partners and the wider team as we continue to grow and evolve.”


Andrew Morton, Managing Director, said: “We are delighted to welcome Nina to the business. Her commercial experience, strategic mindset and customer-focused approach make her a fantastic addition to the team. Nina’s appointment reflects our continued investment in supporting our retail partners and strengthening our commercial offering for the future.”