Bergio International announces debut of first retail store
FAIRFIELD, New Jersey, November 2014 – Bergio International, Inc., a leading international jeweller, has said the grand opening event that was just held for its first retail store called Bergio Boutique located in northern New Jersey was a smashing success generating robust sales, media attention and a high volume of customer traffic.
The grand opening event was held on November 15, 2014. Members of the local political arena including the Closter Chamber of Commerce attended the event and were present during the morning’s ribbon cutting ceremony. The event’s overall attendance included some 150 guests, and generated initial sales of over $25,000 in the first hour alone.
Berge Abajian, CEO of Bergio International, said, “It was extremely exciting to see the development of our first retail store come to fruition but this is just the first step of the new direction Bergio is taking.
“We are already scouting other locations and possible destinations for new store openings which fit our model.
“We chose Closter, New Jersey as our primary location due to its reputation as one of the most affluent regions in the United States. Closter, New Jersey, neighbouring township Alpine, New Jersey and the greater area of Bergen County, New Jersey is a fantastic place to interact with the type of high profile clients we are trying to attract.”
Abajian also said, “Our new direction is based on sound business fundamentals while keeping in mind the most lucrative method for Bergio to succeed in order for us to build a solid foundation for our company moving forward.
“Although I believe the current share and cap structure of Bergio International are severely undervalued., we are working diligently on creating new revenue streams that will make the company more liquid therefore take the company toward stepping away from outside funding.” .
The grand opening event was run in conjunction with Neiman Marcus, which was key for store exposure, as Bergio and Neiman Marcus share a similar client demographic.
In addition, two high profile magazines – 201 Magazine and Bergen Health & Life, also attended the event as well which included 201 Magazine’s Fashion Editor.
The company has committed to a one year advertising campaign for the store with 201 Magazine and Bergen Health & Life.