BUYER’S VIEWPOINT – UK buyer Just Diamonds relates experiences at Jewellery Antalya, affirms high quality of Turkish goods

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By David Brough

ANTALYA, Turkey – Turkish precious jewellery showcased at the Jewellery Antalya trade event this week was manufactured to a high quality and can be delivered flexibly in line with customers’ requirements, a senior UK buyer said.

Dinesh Parekh, CEO of Birmingham-based jewellery and diamonds supplier Just Diamonds, bought fine diamond jewellery as well as gold jewellery at the buying mission which he planned to sell to UK retailers.

“This is my first visit to a Turkish trade event. I was impressed by the quality of the jewellery, much of which is handcrafted, and by the adaptability of manufacturers to meet UK customers’ requirements in terms of the carat weight of the gold jewellery,” Dinesh said.

BUYER’S VIEWPOINT – UK buyer Just Diamonds relates experiences at Jewellery Antalya, affirms high quality of Turkish goods

Jewellery Antalya, whose second edition runs until January 11, 2022, in the Turkish Mediterranean resort of Antalya, hosts some 65 manufacturers presenting the latest designs in gold and silver jewellery, as well as gem-set and pearl jewellery, and mounting companies.

Dinesh spoke of the warm welcome by his Turkish hosts, the Jewellery Exporters’ Association (JTR), at the event staged at the Rixos Sungate hotel, a coastal resort with an array of facilities to encourage recreation and networking.

“Buyers have been well looked after here, enabling people to enjoy the sunshine and relax between visits to the event to order goods,” Dinesh said.

“I have seen strong order flow here, indicating a buoyant festive season in many countries and an eagerness to restock now, early in the new year. We are getting the same feedback from our UK-based customers.

“For me, I am confident that my orders here will be quickly absorbed by my retail customers in the UK, and I very much look forward to returning to Turkey soon for the next trade event. Just Diamonds scrutinise international shows for their potential to create new trade opportunities, and to bring new designs and products for our UK retail customers. We are really excited to be bringing new exclusive designs of jewellery to our UK-based customers.

“I believe that Turkish jewellery offers a great opportunity to the UK trade due to its consistent high quality.”

BUYER’S VIEWPOINT – UK buyer Just Diamonds relates experiences at Jewellery Antalya, affirms high quality of Turkish goods