Canadian brand Hestia Jewels sets sights on UK market


Hestia has already seen vibrant growth in the Canadian and American markets, and now the brand is pushing into the UK market, with the appointment of Andrew Martyniuk London, to handle sales and marketing in the UK.

Martyniuk says: “Representing Hestia Jewels is a new and exciting project. I’ve developed a good eye for collections with the other brands and designers I have helped in the past two years.  It is always difficult to find the right brand for the successful launch in the UK market. Hestia Jewels really has that commercial appeal to work in this market.”

Canadian brand Hestia Jewels sets sights on UK market

Hestia was created by Turkish-Canadian designer Yasemin Mutlu, who is focused on leaving a mark in the fine jewellery world. Deeply inspired by her Mediterranean roots, family heritage, and the ever surprising nature of precious gemstones, she has transformed her passion for jewellery collecting and designing into producing timeless pieces that embody sentimental value and everyday wearable luxury. She has studied Gemology and Diamonds at the Gemological Institute of America.

The brand has shown strong sell through with +80% growth in sales performance 2017-2020 and also provides short lead times and zero minimum order requirements. Hestia has been picked up by some of the leading department stores and online retailers in Canada and the USA, including HBC The Bay (launching Fall 2020), The September, Clementine’s Luxury, La Maison Simons (6 locations and Online), Made You Look Jewellery, PLUM Design and Home, ANVIL Jewellery, Mia Gemma, 1stDIBS online, Pietra Studios online, Brian + Nick Private Jewellers NYC,, Crush Jewellery Store.

Hestia works with the best suppliers to ensure that its contemporary fine jewellery is accessible without compromising on quality. Staying true to the integrity of its product, Hestia works with only graded conflict-free diamonds and precious gemstones and thrives on supporting the ethically responsible fine jewellery industry. All diamonds and gemstones are graded and conflict free. All diamonds in the collections are G coloured, and VS1 clarity unless specified.

Hestia’s collections are available in 18K, 14K Gold and the Hearth collection (ceramic) is available in 18K plated gold on silver and 14k/18k gold. The brand is designed and based in Toronto, Canada and is manufactured in Italy, India, Hong Kong and Thailand.

Hestia Jewels Partner & Creative Director Yasemin Mutlu says on entering the UK market: “We are so excited to work with Andrew and we look forward to creating long lasting partnerships with retailers and creating beautiful jewellery for the UK market.”

Canadian brand Hestia Jewels sets sights on UK market