Clogau makes debut at IJL show with new Gold of Royalty collections
August 2016 – Award-winning Welsh jewellery brand Clogau will exhibit at IJL for the first time this year, showcasing its stunning new collections at the London trade show on stand D61.
Celebrating its Welsh and British royal roots with its campaign Gold of Royalty, Clogau looks forward to a dazzling Autumn/Winter with key new collections and striking additions to current best-selling lines at IJL 2016. The jewellery is inspired by the magnificence of palaces, compelling love stories and the splendid heritage of British royalty – all containing the same rare Welsh gold as used by royalty for over 100 years.
Speaking about Clogau’s decision to exhibit at IJL for the first time in 2016, managing director Ben Roberts said: “Last year we restructured our brand portfolio and retail support function. We are gradually developing into a brand with three distinct propositions: fashion, beads and bridal. IJL is the ideal platform to invite visitors into a welcoming branded environment. While we will be unveiling our fabulous new jewellery for AW16, we also view the show as a vehicle to take our retail partners on a journey through the brand’s heritage, collections, visual merchandising service and retail support.
“Clogau has a unique heritage that is at the heart of everything we do. Creating beautiful, sought-after jewellery is one part of it. However, communication of the brand story, encompassing rarity and royalty, is an essential undertaking for any retail partner. We work best with those retailers who are committed to excellence in every area of their customer service, from implementing visual merchandising standards to on-going training to development of their staff.”
At IJL 2016, Clogau will present a number of new 9ct gold pieces, created in response to retailer demand. Clogau will introduce Serenade®, a collection inspired by magical adventures under the enchanting moonlight, and add beautiful new pieces to best-selling lines Eternity and the iconic Tree of Life®. Also launching this season is a new take on the divine Debutante, the exquisite Kensington, and the opulent Origin collections.
Clogau will be operating a booking system at IJL to ensure that the team can spend quality time with visitors. Appointments can be booked by visiting https://uk.bookingbug.com/home/50623-Clogau-Gold-of-Wales-Ltd or calling Kevan Jenkinson on 07795 615108.