DECI LONDON appoint French sales agency
October 11, 2012 – Dessy Tsolova, the creative mind behind DECI LONDON, has appointed Paris-based sales agency PINK HEATER to represent the brand internationally to buyers and international press.
Malika Benshila founded PINK HEATER five years ago and with her 10 years of experience in the arts and international fashion decided to open the first Parisian gallery-showroom, representing worldwide jewellery designers and visual artists.
PINK HEATER develops and supports its brands on a 360° approach, creating the link between designers and retail stores all over the world, offering their clients a space in their showroom and at international exhibitions.
Dessy Tsolova draws inspirations for her designs from her own cultural heritage growing up in Bulgaria, where she was inspired by art and design from the Ottoman and Byzantine Empires.
CMJ Media will continue to represent Deci London to press in the United Kingdom
“Building an international brand with a global customer base is an important part of our strategy for the future,” Dessy said.