Specialist partnership combines trusted insurance expertise with innovative digital technology to bring comprehensive wedding protection to couples across the UK.
TH March, one of the UK’s leading independent, employee-owned specialist insurance brokers, has announced a strategic partnership with ShieldMy Insurance Services to launch a new FCA-regulated wedding insurance proposition, expanding its portfolio of specialist personal insurance products and creating new opportunities for its network of UK jeweller partners.
The collaboration combines TH March’s specialist insurance expertise and extensive UK jeweller network with ShieldMy’s digital insurance platform and product development capabilities to deliver a seamless, customer-focused wedding insurance proposition.
Every year, thousands of couples begin their wedding journey through TH March’s trusted jeweller partners, making wedding insurance a natural extension of the company’s expertise in protecting life’s most important purchases.
Available through ShieldMy Wedding, the policy provides comprehensive cover for cancellation, supplier financial failure, ceremonial attire, photography and videography, wedding transport, personal liability and personal accident, together with optional extensions including marquee cover, wedding gifts, enhanced liability and pre-payment protection.
The launch builds on TH March’s longstanding expertise in protecting engagement rings, wedding jewellery and other treasured possessions, extending that protection to the wedding day itself.
With longstanding relationships across the UK’s independent jewellery sector, the business is involved in thousands of engagement and wedding journeys every year, making wedding insurance a natural extension of its specialist offering.
Through its trusted jeweller network, TH March is ideally placed to introduce specialist protection at the point customers are making some of life’s most important purchases.
Simon Dawe, Managing Director of TH March, said:
“As an independent, employee-owned business, we’ve always believed that long-term relationships and putting customers first are fundamental to our success. For almost 140 years, TH March has been trusted to protect some of our customers’ most treasured possessions, particularly engagement rings, wedding jewellery and other high-value items. Expanding into wedding insurance is a natural evolution of our business and enables us to protect not only the symbols of the occasion, but also the investment and peace of mind that surround one of life’s most important celebrations.”
