Italian Exhibition Group has decided to postpone OROAREZZO, which had been scheduled for this coming June, to 2022.
Although the Italian trade show system can finally count on a recovery road map for its activities, in any case only as of July, as well as more favourable measures for inter-regional movement, as the government announced yesterday, conditions are still not stable enough on an international level to allow people to move both in and out of their respective countries.
This situation of uncertainty offers insufficient guarantees to stage an edition of the show with the international profile it has always featured.
The decision was supported by all the associations of reference with which IEG has frequent and productive discussions in terms of the design and planning of its trade shows.
The market’s key players agree that, in view of the current situation, it is impossible to imagine that big buyers from the Middle East, the United States, Asia and all the other strategic markets for Italian export, will be able to come to Arezzo in June 2021.
OROAREZZO will therefore return in 2022 in physical presence: digital initiatives have proved useful in maintaining contacts with buyers and increasing collection visibility but companies are expressing enormous demand and desire to get back to work inside trade show halls with live events.
The new 2022 dates for the Arezzo show will be announced shortly.