MI MONEDA – interchangeable coin brand from Europe
LONDON, June 16, 2013 – MI MONEDA, an original interchangeable coin brand from Europe with a strong celebrity following, attracted strong enquiries from trade visitors to the Jewellery Show London.
Michelle & Rihanna
There are a huge range of different MI MONEDA coins to choose from, some with inspirational inscriptions to wear in a unique interchangeable pendant or ring, designer Michelle Mentrop said.
The story of the MI MONEDA brand, which means “My Coin” in Spanish, began in Amsterdam, when Michelle, who had a passion for old coins, decided to turn this ancient idea into high fashion jewellery.
“My idea is that every woman should have her own coin and her own style combination,” Michelle told Jewellery Outlook at her stand at the Jewellery Show London, which took place at the iconic Somerset House on June 11-12.
“Women first choose the outfit and then the jewellery.”
MI MONEDA has taken off as a brand quickly and now has a strong celebrity following, including Rihanna, Halle Berry and the Saturdays.
MI MONEDA is currently stocked in 850 stores across Europe.