Hatton Garden-based jewellery supplier Andre Michael has extended fancy shapes to its lab-grown diamond jewellery range for retailers in the UK and Ireland.
The rings, earrings and pendants are available in D/E-colour lab-grown diamonds in fancy shapes starting from 0.50 carats.
Recommended retail prices for the lab-grown diamond jewellery range start from 999 pounds for the rings, allowing a healthy margin for the retailer.
“We had a very positive reaction from retailers to the round shapes in our lab-grown diamond jewellery range, and so we decided to extend the collection to fancy shapes too,” Andre Michael said.
“The value to the retailer is that the margins from lab-grown diamond jewellery sales are now very healthy, so we would urge retailers to order in volume, before margins fall as lab-grown diamond production is expected to pick up,” the company added.
The carefully curated Andre Michael collection comprises well-made designs with exceptional service to the retailer.
Andre Michael has worked hard to make sure there is no risk of mixing up natural and lab-grown diamond jewellery.
The company has made absolutely sure that its manufacturing processes are watertight, so there is no risk of ‘cross-contamination’ between lab-grown diamonds and natural diamonds.
All of the lab-grown diamond jewellery in the Andre Michael collection is independently certified. The certification is engraved in the rings.
