LONDON – Hatton Garden-based supplier Andre Michael will present the “Crushed Collection”, comprising rings and pendants featuring crushed natural coloured gemstones and diamonds, at Jewellery Show on August 31 and September 1, 2025.
The “white-label” jewellery, set in 18- or 9-carat white or yellow gold, is offered to UK and Irish retailers alongside access to an extensive package of images which they can use in their own social media marketing.
The jewellery features crushed natural emeralds, rubies, sapphires or diamonds.
The collection, made from coloured gemstone or diamond powder, includes wedding bands and dress rings.
“We tested the market last year, and received an overwhelmingly positive response to these extremely unusual designs ablaze with colour, so we decided to launch a comprehensive collection to retailers across the UK and Ireland,” Andre Michael said.
“Customers are looking for the next new thing: this is a unique product with a very contemporary look.”
Andre Michael will be exhibiting at Jewellery Show at Olympia, London, at stand D50.
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