MANUFACTURING – Weston Beamor and Domino Jewellery unite as integrated business under Weston Beamor name

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MANUFACTURING – Weston Beamor and Domino Jewellery unite as integrated business under Weston Beamor name

BIRMINGHAM – Weston Beamor and Domino Jewellery said the two companies will unite as one integrated business, bringing together expertise across casting, bespoke manufacturing, wedding rings, mounts and finished jewellery.

The integration is a milestone for the Birmingham-based jewellery manufacturer: for their customers, the move represents a connected and streamlined experience across every facet of the jewellery purchasing and manufacturing journey.

While the Domino Jewellery name will transition into the unified Weston Beamor name, the products, people, expertise, and customer relationships that have defined both businesses remain firmly at the heart of the company, a statement said.

The move reflects the increasingly connected way the two businesses have already been operating behind the scenes in recent years, with teams collaborating closely across manufacturing, customer service, and operations.

Speaking about the integration, Nina du Celliee Muller, Sales Director, said: “This is a really exciting step forward for both businesses. Weston Beamor and Domino Jewellery already share many of the same customers, values, and ways of working, so bringing everything together into one integrated business is a very natural progression.

“Our customers increasingly need partners who can offer flexibility, speed, expertise, scalability, and a more joined-up approach across multiple services.

“By combining the strengths of both businesses, we are creating a simpler, stronger, and more connected experience that allows us to support our customers even more effectively, both now and in the future.”

Founded in 1947, Weston Beamor has long been recognised for its manufacturing expertise, casting capabilities, and bespoke craftsmanship, while Domino Jewellery has built a strong reputation for its collections, bridal jewellery, and deep retail market understanding.

The integrated business will bring together expertise across five key areas: Casting, Mounts, Wedding Rings, Bespoke and Finished Jewellery.

The combined company will also launch a new ‘Edits’ service, allowing customers to edit existing patterns across their extensive portfolio to create custom designs that feel personal to their customers.

Customers will benefit from improved communications, stronger collaboration between teams, greater visibility across services, and more efficient processes, while continuing to receive the craftsmanship, quality, and customer support both businesses are known for.

At the core of the business is Weston Beamor’s long-standing casting expertise. Casting has formed the foundation of the company, underpinning decades of manufacturing innovation, technical craftsmanship, and customer partnerships.

Today, that heritage continues to shape the future direction of the business, providing the platform from which its broader capabilities across bespoke, bridal, mounts, and finished jewellery continue to grow.

The integration has been shaped directly by customer feedback and evolving market needs.