The Natural Diamond Council (NDC), in partnership with the High Commission of Canada in the UK and the Government of the Northwest Territories, hosted Diamonds, A Canadian Love Story at Canada House, Trafalgar Square, London, on March 19, 2025.
This exclusive event celebrated the ethical sourcing, cultural heritage, and global significance of Canada’s natural diamonds, highlighting their positive impact on Indigenous communities and the fine jewellery industry.
As one of the world’s leading sources of ethically mined diamonds, Canada’s diamond industry is recognised for its commitment to responsible practices. The evening brought together key voices in the industry to discuss the role of Canadian diamonds in shaping the future of fine jewellery.
The event featured a special panel discussion moderated by Bronwyn Cosgrave, acclaimed author and producer. The panel included Lily James, Emmy-nominated actress and Global Ambassador for the Natural Diamond Council; Kateri Rose Lynn, Councillor for the community of Dettah – Yellowknives Dene First Nation and representative of Diamond de Canada; Paul Gruner, CEO of Tłı̨chǫ Investment Corporation; and Jody Wainwright, Managing Director at Boodles.
The discussion explored the unique legacy and allure of Canadian diamonds, ethical mining practices, and their cultural significance to Indigenous communities. Attendees gained insights into how Canada’s diamond industry continues to shape the luxury landscape while maintaining a commitment to sustainability and transparency.
Guests were also treated to an immersive exhibition featuring stunning collections from renowned jewellery brands, including Dries Criel, Almod Diamonds, Boodles, Lands Collection by Diamonds of Canada, Misfit Diamonds, Gemporia, HRA Group, Diacore and Canada’s winners of the Shining Light Awards by De Beers Group. These brands showcased the artistry and craftsmanship of Canadian diamonds, highlighting their journey from the Earth to exquisite fine jewellery pieces.
“Canadian diamonds are a true testament to ethical luxury. Their legacy is built on transparency and unparalleled craftsmanship,” said David Kellie, CEO of the Natural Diamond Council.
The evening brought together industry leaders, designers, and diamond enthusiasts for a discussion on the future of natural diamonds and their role in responsible luxury.
