Wedding rings, Domino stand, The Jewellery Show, Spring Fair Birmingham


Domino to present bridal collection at The Jewellery Show

BIRMINGHAM, England, December 18, 2010 – Wedding rings will be the big new story on the Domino stand (N 40, Hall 17) at The Jewellery Show at Spring Fair Birmingham (6th – 10th February, 2011).
The company, which offers a comprehensive range of jewellery components and finished jewellery, will use The Jewellery Show to launch a brand new and much extended wedding ring collection for both men and women.
The collection, which has been designed in-house by the company’s prize-winning new product development team, extends Domino’s range of standard profile bands, whilst also offering some exciting new options based on the company’s own extensive market research into current wedding ring trends.
White metals continue to dominate the wedding ring market and Domino has responded to the call for more dramatic rings for men with a number of striking designs. These echo the popular engineered look and are available in a range of unusual textured finishes.
Multi-stone bands for women are currently de rigueur and Domino has responded to this trend with a number of rings with a pretty, feminine feel designed to fill the growing demand for fully and partially stone-set wedding rings.
Why have just one band when you can have two, three or even four?  Many of Domino’s new wedding bands look even better when stacked up deep.
His and her bands are another well-liked option and Domino’s ‘Duo’ bands, with their discrete diamond details, offer a fresh take on an old idea.  So too the company’s selection of shaped wedding bands designed to fit snugly with some of its most popular and unusually shaped engagement rings.
The new Wedding Ring Collection is, in most cases, available from stock for next day delivery. The company can also offer real choice as designs are available in all carats and colours of gold and in platinum.  As with all Domino’s products,  The Wedding Ring Collection is supported by a fully-illustrated catalogue and a range of attractive images ideal for use at the point-of-sale.
“This collection is the culmination of a great deal of carefully targeted research into what today’s brides and grooms require from their wedding jewellery,” says Domino’s sales and marketing manager, Andrew Sollitt.
“We believe that these designs offer retailers the choice their customers want across a range of different looks and price points.  Add in Domino’s commitment to customer service and support and I think we can offer retailers the perfect match every time.”
To discover more about The Wedding Ring Collection either visit Domino at The Jewellery Show, visit its business-to-business website, or make an appointment to visit its ‘Creative Suite’ in Birmingham where its full range is available for retailers to view throughout the year at their own convenience.