PureJewels is title sponsor at Asian Wedding Exhibition
LONDON, November 2011 – PureJewels, a leading retailer in the Green Street jewellery quarter of east London, will be the official headline sponsor at the Asian Wedding Exhibition in London for a second consecutive year.
The Asian Wedding Exhibition is the longest running and most established Asian wedding show in the UK and will continue its residency at Alexandra Palace in north London on Saturday 12th and Sunday 13st November.
“PureJewels presents Asian Wedding Exhibition in 2011” will be the key logo carried by advertising for the event.
Jayant Raniga, Brand Manager of PureJewels, said, “We are emerging as one of the UK’s most innovative fine jewellers and we wanted to present at a show for the UK Asian Wedding market that was also innovative and progressive.”
He added, “The Asian Wedding Exhibition is a long established show presented against the grandeur of Alexandra Palace. This was a great event for us to invest in to showcase our most innovative designs for the forthcoming wedding season.
“The Asian Wedding Exhibition is the largest and busiest show for the Asian wedding industry and we felt that we should have a strong presence here.”
The event attracts a mixture of people – engaged, single, married, Asian and non-Asian. From exciting fashion shows, skilled henna and beauty artists, creative photographers and designers, there is something for everyone to enjoy.
“Although there is a focus on Asia, the event is open to anyone who likes South Asian style,” Raniga said.
PureJewels will present six engagement and wedding ring collections at the Asian Wedding Exhibition in 2011 – Passion, Honesty, Grace, Virtue, Honour, and Adoration.
“PureJewels’ core products are bridal rings,” Raniga said. “The Asian Wedding Exhibition gives us a first introduction to bridal customers.”
At the Asian Wedding Exhibition, PureJewels will have on hand its team of experts including gemologists and wedding jewellery consultants.