David M Robinson (DMR) has announced the opening of its new concept showroom in
Canary Wharf, London.
This latest project follows the reopening of the brand’s flagship showroom in Liverpool ONE
earlier this year and combines their in-house expertise with the very best of client
experience, in a welcoming new space at the heart of the capital’s financial hub.
Located close to DMR’s previous showroom in the Jubilee Place mall, this new acquisition
sees the showroom triple in size, accommodating new serving spaces that allow the brand’s
experts to introduce their selection of fine jewellery and luxury watches.
Covering a total of 310m², this new showroom was designed in collaboration with world-renowned interior designers LXA, alongside project managers Rossco.
The new DMR Canary Wharf presents multiple client-focused serving spaces in-store,
including a bridal and bespoke lounge, where visitors can enjoy a luxurious, welcoming
space for their consultations.
DMR’s latest opening features a dedicated Rolex showroom. Clients enter through the
welcome and exploration area featuring a limestone watch bar framed by the brand’s
recognisable green aqua glass, where they can enjoy private consultations and After Sales
appointments. A VIP room, featuring a Rolex library, is introduced to the showroom for
added privacy.
As the exclusive authorised retailer for TUDOR watches in the area, DMR Canary Wharf also
introduces a dedicated space for the brand’s Sales Ambassadors to introduce their iconic
collections.
John Robinson, Managing Director at DMR, said: “We are very excited to have the
opportunity to present DMR and our luxury partner brands in this beautiful new space at
the heart of Canary Wharf. With dedicated spaces for Rolex, Patek Philippe and TUDOR,
this new showroom celebrates our relationships with some of the world’s finest brands,
whilst holding true to the same friendly, client-focused approach of the DMR brand as a
whole.”
