Sotheby’s launches a new series of online jewellery sales


Sotheby’s Jewellery Division is launching new weekly online auctions this month, complementing its existing calendar of live and online sales.

The rolling sale format, with a new selection of pieces being unveiled every week, is the latest in a series of digital innovations introduced by the Luxury Division this year and follows unprecedented results for the company’s online sales in the past eight months.

The weekly sales will be curated in turn by the Geneva, Hong Kong, London, Milan, New York and Paris teams and feature a rich selection of antique, vintage and contemporary pieces all year long.

Gary Schuler, Worldwide Chairman of Sotheby’s Jewellery Division, said: “Since the beginning of 2020, collectors from around the world have shown an unabated appetite for fine jewellery and embraced new ways to transact with us. These new weekly sales offer a fast and dynamic format to sell and buy jewels. They also reflect the broad expertise of our international team and the rich jewellery tradition in each of our selling locations. This is demonstrated by our September sales which feature pieces ranging from 19th-century noble jewels and vintage pieces by the greatest European houses (Cartier, Van Cleef & Arpels, Bulgari, David Webb etc.) to stunning diamond jewels by Graff and astonishing creations by contemporary designers like Wallace Chan.”

Josh Pullan, newly-appointed Managing Director of the Global Luxury Division, said: “The past eight months have been transformative for our luxury division, and in particular for our online jewellery sales which have grown exponentially (560 % in value, 44 % in volume year-on-year). The launch of weekly sales is a continuation of the long-term strategy to make Sotheby’s the destination to buy rare and high-quality jewels all year round.”

Sotheby’s launches a new series of online jewellery sales