TRADE FAIRS – Oroarezzo sees 14 percent jump in foreign visitors


AREZZO, Italy – Oroarezzo (May 11-14, 2024) wrapped up with +14% foreign visitors and +5% overall attendance at Arezzo Fiere e Congressi,  compared to last year’s edition.

In 2023 following the pandemic, Oroarezzo saw the start of a recovery with an overall +40% attendance at the event that Italian Exhibition Group had shared with trade associations, companies and local stakeholders.

TRADE FAIRS – Oroarezzo sees 14 percent jump in foreign visitors

The confirmation of further growth proved how the quality and variety of the exhibitor offer at Oroarezzo matched the profile of the hosted foreign buyers.

Manufacturing, jewellery, components, semi-finished products and technologies met their reference markets in Arezzo and others were able to open up, thanks to IEG’s incoming programme in collaboration with ITA Italian Trade Agency, the Ministry of Foreign Affairs and International Cooperation and IEG’s international regional advisors.

Arezzo played a leading role with events outside the expo centre and an experiential tour of the City of Gold, co-organised with Confguide Confcommercio Arezzo.

Visitors came from 109 different countries, the most numerous in recent years. Among the foreign geographical areas, Europe was represented at 40%, followed by the Middle East at 16%Turkey 8%, the Americas 13%Asia 14% and Africa 8%. In more detail, the most represented countries were Turkey, the United Arab Emirates, Spain, the United States, Lebanon, Algeria, Romania, Poland and Hong Kong. The LATAM area was in attendance with Mexico and Brazil and new entries came from Bahrain, Laos, Venezuela, Afghanistan, Montenegro and the Dominican Republic. In Oceania, the Australian exploit doubled its presence compared to last year. For this 43rd edition, about 400 buyers were hosted from 60 countries.