PGI celebrates Platinum Trail at IJL
PGI CEO James Courage
LONDON, September 8, 2011 – Platinum Guild International (PGI) staged a Platinum Trail event at International Jewellery London (IJL — September 4-7, 2011) to reward some of the jewellery industry’s trailblazers.
PGI ran a design competition to recognise exceptional platinum jewellery presentation and design skills.
Entrants aimed to inspire both from the jewellery and the innovation of the display.
This year was the largest Platinum Trail so far, with 21 participants exhibiting their platinum designs.
A team of industry judges assessed the many displays and tri sets and voted for the entrants they felt best adhered to the criteria.
The selected the best Platinum Display, the Best Inspirational Tri set and the Best Commercial Tri set.
PGI celebrated a fourth Platinum Trail by holding an Awards Party at the trendy Worx studios in Parsons Green, southwest London, on Monday evening.
Manufacturers and retailers joined the participants in the Platinum Trail to see the winners of the three platinum categories receive their awards from PGI CEO James Courage and UK manager Ruth Donaldson.
Dennis and Lavery
This year’s winners were:
The Best Platinum Display – Fei Liu
The Best Inspirational Tri set — Sarah Jordan
The Best Commercial Tri set — Dennis and Lavery.